Louise first came to MIP in 2006 as a local producer from South Africa. Thanks to all the knowledge she acquired attending to the conferences, her company has been chosen to produce a youth interactive TV show called Hectic Nine 9″. And today, it has 2,5 million viewers a day! This incredible success story has also helped Okuhle Media’s impressive growth: from 5 women to 96 employees and lots of shows created and distributed all around the world! “We would never ever be able to grow the way we have if we just stayed a local producer in South Africa” – Louise McClelland, Chief Creative Officer, Okuhle Media.