The Wit List – Discover February 2022 edition

The Wit List is a bimonthly selection by The Wit of 3 fresh, innovative, and entertaining shows from around the world with the highest social media buzz, made just for the MIPTV and MIPCOM community.

#1 –Mahkum (Hidden Truth), Turkey, FOX

Pitch:  Local adaptation of the South Korean thriller series “Innocent Defendant”, about a successful and upstanding prosecutor who wakes up one day with amnesia and discovers that he’s on death row convicted of murder. He doesn’t know how he got there or remember anything surrounded his alleged crime.

Social media buzz:  According to the Wit Social List, the drama series was second in The Wit’s Instagram ranking the week of its launch and has gathered more than 190,000 subscribers since its premiere (as of February 8, 2022). The series has a great fanbase with a rating of 8.2 on iMDB.

Premiere: Tuesday, December 14, 2021

Distributor(s):  Madd Entertainment

120-minute weekly episodes

#2 –Next Level Chef, USA, FOX

Pitch:  Culinary competition in which Gordon Ramsay has scoured the country for the best cooks, home chefs, social media stars, food truck owners, all competing against one and other with the goal of finding the food world’s newest superstar. Three chefs, including Ramsay, each recruit a group of the talented young chefs and take them under their wings. Only one can walk away with a life-changing $250,000 grand prize and become a next level chef.

Social media buzz:  According to the Wit Social List, the reality competition series was second in The Wit’s Instagram ranking the week of its launch and made it to the Monthly top ten. The show has gathered more than 27,000 subscribers since its premiere (as of February 8, 2022).

Premiere: Sunday, January 2, 2022

Distributor(s):  Propagate Content International 

11 60-minute weekly episodes

White paper: what do buyers and commissioning editors want?

#3 –Amor dividido (Split Heart), Mexico, Las Estrellas

Pitch:  Local adaptation of Colombian telenovela “Allá te espero” which tells the story of Abril, a peasant woman proud of her roots and her culture who meets Max, a successful entrepreneur who comes from the United States and accepts a transfer in Mexico. He will have to learn and adapt to a new and unfamiliar culture.

Social media buzz:  According to the Wit Social List, the telenovela was fourth in The Wit’s Instagram ranking the week of its launch and has gathered more than 12,000 subscribers since its premiere (as of February 8, 2022).

Premiere: Monday, January 17, 2022

Distributor(s):  Televisa Internacional

60-minute stripped episodes

Read Also December edition of The Wit List

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About Author

The Wit’s FreshTV is the trendspotter and trendsetter of international tv and digital content. We provide producers, broadcasters, distributors, advertisers worldwide with the best information about the best tv and digital content, projects, developments and programs. We do this via daily newsletters, reports, videos and 24/7 databases. We help our subscribers decrypt and anticipate the market, innovate, get inspired and acquire the most exciting IPs

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