The Wit List is a monthly selection by The Wit of 3 fresh, innovative and entertaining shows from around the world with highest social media buzz, made just for the MIPTV-MIPCOM community.
COCINEROS AL VOLANTE (COOKS ON WHEELS), LA1, SPAIN
Pitch: 8 “food trucks” in different styles travel all over the country and go head to head in cooking challenges, under the watchful eyes of two chefs who assess their creations.
Social media buzz: According to the witspottER analytics, the Spanish cookery contest was the most commented premiere of the week in social media in the country, reaching 13 637social comments and increasing its Twitter fanbase by +85% over the two days surrounding the premiere.
Premiere: Tuesday 7 July 2015
Distributor: Endemol Shine Group (ESG)
9 weekly 90-minute episodes
GLI ITALIANI HANNO SEMPRE RAGIONE (DON’T ASK ME), RAI1, ITALY
Pitch: First local version of the format Don’t Ask Me where contestants (3 studio-based celebrity duos and 6 groups of anonymous people connected from all over Italy) guess answers from TV viewers in various live surveys carried out via an app.
Social media buzz: According to the witspottER analytics, the game show was the most commented premiere of the month in social media in Italy.
Premiere: Friday 3 July 2015
Distributor: Sky Vision
4 weekly 120-minute episodes
THE TATTOO FIXERS, E4, UK
Pitch: Lifestyle factual entertainment series where individuals with regrettable tattoo experiences will share their stories and attend E4’s special pop-up tattoo parlour: after a consultation with a team of three talented tattoo artists, they will have their tattoo disaster fixed and transformed into walking works of art.
Social media buzz: According to the witspottER analytics, the tattoo-themed factual series was the second most commented premiere of the week in social media in the UK.
Premiere: Tuesday 23 June 2015
Distributor: All3Media International
8 weekly 60-minute episodes