Atresmedia Television Group, known as Antena 3 until 2013, is one of two dominant broadcast network groups in Spain. Here’s how MIPTV helped spark its ambitions to move into high concept international drama co-production. Discover this great success story with Nacho Manubens, SVP Drama, Atresmedia. Download the case study here:
MIPTV and MIPCOM are the world’s most important global markets for the TV and digital media industry. They are the key events for buying and selling, financing and distributing programmes in all genres, on all platforms. Together, every 6 months, they form the annual landmark events of the entertainment calendar, attracting key industry executives, thought-leaders and creative talent from the entire content spectrum to negotiate deals, network and gain insight. MIPTV and MIPCOM respectively take place every Apriland October in Cannes, France.