The Wit List – Discover June 2021 edition

The Wit List is a bimonthly selection by The Wit of 3 fresh, innovative, and entertaining shows from around the world with the highest social media buzz, made just for the MIPTV and MIPCOM community.
Read Also April edition of The Wit List

#1 -Cruel Summer, USA, Freeform

Pitch:  Thriller series that follows two young women: Kate Wallis, the popular girl with a charmed life who one day goes missing, and Jeanette Turner, the nerdy wannabe who is accused of being connected to Kate’s disappearance. All signs point to Jeanette’s guilt, but is Kate really who she seems to be?

Social media buzz:  According to the Wit Social List, the drama series was number 3 in The Wit’s Instagram ranking the week of its launch and has gathered 75,400 subscribers since its premiere (as of June 15, 2021). The series has a good fanbase with a rating of 7.5 on iMDB.

Premiere: Tuesday, April 20, 2021

Distributor(s):  eOne Distribution

Format: 10 45-minute weekly episodes

#2 -Celebrity Apprentice Australia, Australia, Nine

Pitch:  British billionaire and business magnate, Lord Alan Sugar, from The Apprentice UK, comes Down Under to serve as CEO for the 14 candidates vying to become the next Celebrity Apprentice and win a $100,000 cash prize for a charity of their choice.

Social media buzz:  According to the Wit Social List, the business reality competition was number 2 in The Wit’s Instagram ranking the week of its launch and has gathered 13,000 subscribers since its premiere (as of June 15, 2021).

Premiere: Sunday, May 23, 2021

Distributor(s):  MGM Studios

Format: 12 70-minute episodes

White paper: what do buyers and commissioning editors want?

#3 -Kağıt Ev (House of Lies), Turkey, Star TV

Pitch:  Psychological thriller drama series about the Firtinas who appear to be a perfectly happy and respectable family. Aylin is a successful lawyer and her husband Cihan an academic set to become a professor. But an illicit relationship and a suspicious daughter trigger the collapse of the facade in a moment of fury, leaving a terrible secret to tear them apart.

Social media buzz:  According to the Wit Social List, the drama series was number 5 in The Wit’s Instagram ranking the week of its launch and has gathered 20,200 subscribers since its premiere (as of June 15, 2021). The series has a fair fanbase with a rating of 6.8 on iMDB.

Premiere: Monday, April 19, 2021

Distributor(s):  Global Agency

Format: 8 150-minute weekly episodes

About Author

The Wit’s FreshTV is the trendspotter and trendsetter of international tv and digital content. We provide producers, broadcasters, distributors, advertisers worldwide with the best information about the best tv and digital content, projects, developments and programs. We do this via daily newsletters, reports, videos and 24/7 databases. We help our subscribers decrypt and anticipate the market, innovate, get inspired and acquire the most exciting IPs

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