Virtual Reality: The State of the Market

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There’s no end to initiatives for expanding virtual reality’s reach: Commissioning and development are diversifying, and sales of headsets are projected to rise in 2017. But many still see virtual reality as a non-starter—it’s extravagantly expensive, and failing to thrive in the mainstream. What’s the true state of the VR market? And are there really sustainable opportunities for using it in the factual and documentary sector?

Moderator:
-Brian Seth Hurst, President, Chief Storyteller, StoryTech Immersive, USA

Speakers:
-Raphaël Beaugrand, Director, Okio Studio, France
-Torsten Hoffmann, CEO, Virtual Content Group, Australia
-Ellie Ngim, Director Co-founder, BeVRR, Singapore

Download the transcript here!

Want to Know More about VR? Attend MIPCOM and MIPTV‘s Dedicated Conferences on VR!

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MIP Markets

MIPTV and MIPCOM are the world’s most important global markets for the TV and digital media industry. They are the key events for buying and selling, financing and distributing programmes in all genres, on all platforms. Together, every 6 months, they form the annual landmark events of the entertainment calendar, attracting key industry executives, thought-leaders and creative talent from the entire content spectrum to negotiate deals, network and gain insight. MIPTV and MIPCOM respectively take place every Apriland October in Cannes, France.

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