MTG is transforming itself from a traditional national broadcaster into a global digital entertainer.
Jørgen Madsen Lindemann, President and CEO of MTG, discusses here how new technologies and changing consumer behaviour are driving a storytelling revolution. In addition to new content formats on a wide range of platforms and devices, the likes of esports and digital video networks are creating new stories that travel the world.
Jørgen Madsen Lindemann talks about the strategic implications of these trends for both MTG and the broader entertainment industry.
Download the transcript here!