From smartphones and tablets to computers and television, most of our media consumption now occurs in front of a screen. Interactive consumption intensifies and multiscreen behavior is quickly becoming the norm. On-demand, synchronization, interactivity, freemium… Multiple devices add up to a wide range of habits and practices. In this exclusive report for MIPTV-MIPCOM, Eurodata TV Worldwide proposes a focus on a series of case studies from around the world.
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