A series of conferences at MIPCOM 2020 looked at “Change for Good”, or how the TV industry can help further diversity and sustainability

 

2020 was a year of change, yielding not only a global pandemic but a worldwide civil rights movement. TV content was key to educating, sharing and supporting the Change for Good movement, composed of critical actions and insights from a new generation with new behaviours and priorities.

The Change for Good programme at the 36th MIPCOM explored the impact and influence the worldwide television industry has on a range of global issues, including diversity and inclusion, minimising environmental impact, and fostering responsible business practices.

In this Change for Good sneak peek, hear from:

  • Melissa Fleming, United Nations: “it’s not just build back better, it’s also build back greener.”
  • Jeremy Darroch, Sky: “There’s always enough time if we start right now!”
  • Marie Stafford, Wunderman Thompson Intelligence quotes Inger Anderson, United Nations: “If we don’t take care of nature, we can’t take care of ourselves.”
  • Tyler Perry, Filmmaker & Philanthropist: “What made the civil rights movement so powerful were the visuals and the images from television.”
  • Matthew A. Cherry, Oscar winning filmmaker: “If you really want to make change, you need to be open to giving people shots.”
  • Noel Clarke, Unstoppable Film & Television: “My job is to open the door for other people.”
    And more…

 

Watch the latest videos on Covid-19: the impact on the TV industry and New Financing & Business models

Want to know more about TV Trends? Attend MIPTV & MIPCOM!

 TV trends in your inbox? Fill in your details to subscribe to the MIP Newsletter → 

About Author

MIP Markets

MIPTV and MIPCOM are the world’s most important global markets for the TV and digital media industry. They are the key events for buying and selling, financing and distributing programmes in all genres, on all platforms. Together, every 6 months, they form the annual landmark events of the entertainment calendar, attracting key industry executives, thought-leaders and creative talent from the entire content spectrum to negotiate deals, network and gain insight. MIPTV and MIPCOM respectively take place every Apriland October in Cannes, France.

Comments are closed.